Claudius Roth

Global RGM Director
Imperial Brands PLC

Claudius Roth is the Global RGM/Pricing Director at Imperial Brands, where he leads worldwide revenue growth management and pricing strategies to accelerate value creation across diverse markets. With more than 16 years of international experience, including senior leadership roles at Mars, he has shaped RGM frameworks, pricing architecture, and commercial strategies at both regional and global scale. Claudius is recognized for embedding RGM principles into core business strategy, driving sustainable growth, and enabling organizations to navigate complex competitive environments. He brings a truly global perspective, shaped by his professional journey across Europe and his international education in Germany, Ireland, and China.