25 years of professional experience in Strategic Marketing and Business Development in various industries including FMCG, Travel, and Financial Services. Working for international blue-chip and start-ups such as Hertz, American Express, Alitalia, Nuovo Trasporto Viaggiatori. Gianluca is now Head or Revenue Management for Birra Peroni, an Italian brewery company part of Asahi Group Holding.

Graduated in Business Administration at the University of Rome La Sapienza, he has a Master in Air Transportation Management at Cranfield University. He has been also Professor of Promotional Techniques at LUMSA University of Rome.