'I had a fantastic experience participating in the Consumer Pricing & RGM event. I updated myself on the latest best practices, had the opportunity to meet with vendors and learn about RGM tools, and most importantly, shared experiences with fellow RGM professionals. It was enlightening to see that we often face similar challenges and can greatly benefit from exchanging our practices and experiences.'.
CONSUMER GROWTH THROUGH REVENUE & PRICING OPTIMIZATION
03-04 December 2024 | Frankfurt am Main, Germany
Attendees
100+
Sessions
20+
Speakers
25+
Networking
7+ Hours
The Consumer Pricing & Revenue Growth Summit Europe gathers the highest-level Consumer Goods industry professionals in Europe to share, discover, and learn the most innovative strategies and methods to respond effectively to the most pressing contemporary challenges. Focusing on the hottest topics such as Trade Terms, Inflation Management, and AI-driven pricing strategy, the Consumer Pricing & Revenue Growth Summit is a truly multi-faceted conference that will allow your business performance to reach an even higher level.
With thought provoking keynotes, focused panels, in-depth roundtables and practical solutions providers, the summit provides a thorough and varied insight into pricing, revenue and commercial innovations.
2024 SPEAKERS
KEY TOPICS
Inflation and Deflation
- Mitigating costs while maintaning customer loyalty.
- Business strategies for inflation spikes and deflation dangers.
- Competitor analysis under deflationary pressure.
AI & Dynamic Pricing
- Maximising revenue through AI enhanced customer segmentation.
- Strategies for improving market positioning and ROI.
- Improving segmentation and revenue maximisation through the power of AI.
Trade Terms
- Improving trade transparency and enhancing visibility amidst market consolidation.
- Developing consistent trade terms frameworks.
- Exploring supplier-retail trade strategies that align with new regulations.
Price Pack Architecture
- Utilizing PPA to bolster revenue and examining the effects of shrinkflation.
- Maintaining consumer satisfaction with new PPA strategies.
- Identifying key purchase drivers and optimising offerings.
Omnichannel Pricing Strategy
- Developing cohesive pricing across online and offline channels.
- Fostering consistent customer experiences through omnichannel approaches.
- Boosting enagement and purchase frequency.
Change Management
- Implementing RGM changes with minimal disruption.
- Effectively addressing resistance whilst improve RGM granularity.
- Creating a roadmap to better align teams and processes with RGM objectives.
Utilising Price Elasticity
- Making pricing predictions with large portfolio consolidation.
- Enhancing market competitiveness with elasticity.
- Data-supported, elasticity-driven pricing adjustments.
Data Regulation
- Assessing GDPR´s effects on e-commerce pricing teams.
- Exploring regulatory push for price transparency.
- Developing methods to stabilise customer segmentation in the face of increasing regulation.
Price Wars
- Defensive pricing techniques to prevent price wars.
- Using SWOT analysis for competitive assessments.
- Agile pricing strategies for real-time market adjustments.
2024 PARTNERS
PAST ATTENDEES OF OUR PRICING EVENTS
ATTENDEE TESTIMONIALS
'Great opportunity to network with professional peers who are facing many of the same types of challenges. Also beneficial for reinforcing the importance of data in good price decision making'.
Pricing Director, Walmart
'Great experience, diverse audience and a lot of ideas to take home and explore further.'
RGM Manager, Coca-Cola HBC
'I thought the conference overall was a great use of my time. It was great meeting different individuals across different sectors of the business.'.
Manager RGM, Tyson Foods
'Great experience to understand new solutions, how RGM works in other industries and great opportunity to connect with people'.
Global Director, Digital Transformation & Analytics, Kimberly-Clark
'Coming together with peers across the industry to discuss, challenge and brainstorm on today's marketplace dynamics is a great (and motivating) resource to move from vision to execution. The Consumer Pricing & Revenue Growth USA Summit provided a fantastic opportunity to do exactly that!'
VP Revenue Management, SKIM
'The Consumer Pricing & Revenue Growth USA Summit offers an excellent opportunity to meet and have meaningful discussions with practitioners and experts in this field.'
Executive Director, Vistex
'It was great to be able to network with other revenue managers and share experiences to help each other grow our business.'
NRM Manager, Haleon
'The CPRG Summit provided an invaluable platform for connecting with leaders in the Brand and Retail sectors. It was an excellent opportunity to collaborate and exchange ideas on addressing current industry challenges.'